Staging, Does It Work?

The cardinal rule of home staging? Clean, clean, clean.. The idea is give potential buyers an idea of what their new home would look like.

Does it work? According to the National Association of Realtors, most agents say buyers will pay 1–5% more for a home that’s been staged. That’s a potential $2,000–10,000 added to the value of a $200,000 home!

However, staging isn't decorating, according to real-estate professionals. It's more like depersonalizing a home so that prospective buyers can imagine themselves in it.

Home staging isn't a new idea. It started on the West Coast in the 1970s, but the concept has spread across the country. According to the Wall Street Journal Guide to Property;

There are three primary factors home shoppers consider when deciding whether to bite on a property: the location, the condition and the price.

Since a homeowner can't change the location and would want to stay firm on the price, that leaves condition as the most important variable.

If you decide to go it alone, you can still take some tips from the pros. The No. 1 piece of advice for do-it-yourselfers is to ask for honest opinions from family and friends about what needs to be changed.

Small Investments THAT CAN Make a Big Difference.

Most professional home stagers contend that most people will have to spend little to no money on extra furniture and accessories. There are three major exceptions:

  • If you're selling a multimillion-dollar property, any obviously inexpensive or outdated furniture will probably need to be replaced. You can typically rent upscale furniture for a few months.
  • If the appliances are completely out of date, they will drop the value of the house. Many stagers recommend buying stainless steel, but as long as everything looks current and is in good working condition, you'll have more luck selling.
  • If there is extreme color in your home, buyers will have a tough time imagining themselves living there. Purple carpets, orange countertops, pink walls and tie-dyed furniture could cause a distraction. Most experts recommend investing in neutral paint and floors and replacing unusual furniture with less eye-catching pieces.

What About You? What Is The #1 Thing You Can Do To Make The Best Impression?

Be present. Put Away the Cell Phone and Engage with Your Visitors.

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